Red Raven camera to be available only through Apple

Red Raven package at Apple store
Neal Romanek
Acquisition
August 2nd 2017 at 10:40AM : By Neal Romanek

Despite announcing a new high-end smartphone last month, Red has made Apple the Raven's sole distributor

Cinema camera innovators Red Digital Cinema will be offering its Red Raven camera system exclusively through Apple. The Raven is now available at Apple.com and will make appearances at select Apple stores.

The Raven is only 3.5 lbs,and provides high-quality imaging in a drone and gimbal-friendly form factor. As with other Red cameras, the Raven has a modular design that allows for easy configuration and customisation wiith accessories from Red or third-party manufacturers. The camera has a 4.5K sensor with a maximum ISO of 12800 and maximum shutter speed of 1/8000. The camera shoots up to 120fps at full 4.5K resolution and 240fps at 2K.

Some have seen Red Digital Cinema has been the Apple of cinema cameras, attempting to reinvent digital cinematography with its modular design and high quality sensors, all driven by a visionary personality (Oakley founder Jim Jannard). It would seem like an obvious partnership, but for that Red just moved into the high end smart-phone business, announcing its iPhone-challenging "Hydrogen" holographic smartphone system only last month.

The Raven Camera Kit is a complete camera package that features an assortment of components from some of top industry top brands. The Raven kit includes:

  • Red Raven 4.5K camera Brain
  • Red DSMC2 Touch LCD 4.7" Monitor
  • Red DSMC2 Outrigger Handle
  • Red V-Lock I/O Expander
  • Red 120 GB Red Mini-Mag
  • Two IDX DUO-C98 batteries with VL-2X charger
  • G-Technology ev Series Red Mini-Mag Reader
  • Sigma 18-35mm F1.8 DC HSM | Art
  • Nanuk heavy-duty camera case
  • Final Cut Pro X
  • Foolcontrol for Raven Camera Kit

The Raven Camera Kit is available on the Apple website for  $14,999.95.