IBC Musings: Nicolay Schweigaard, Appear TV
Appear TV's Nicolay Schweigaard thinks we'll see more technology that combines the gaming industry with the TV experience
Name: Nicolay Schweigaard
Company: Appear TV
Job Title: Communications Manager
Number of IBCs you’ve attended: One
Flying, driving or train-ing to IBC this year?
What is your goal for this year's IBC show?
Meet with customers and partners, ensure the booth meets our requirements and talk to media and editors. Present our products and get input on where the industry is headed, long and short-term.
What will be the big tech trends at this year’s IBC?
4K, UHD, HDR. The transition to IP. Sustainable OTT solutions. VR is always fun.
What gear/software/platform do you wish someone would make?
I think there’s much potential in immersive experience design. Some networks in Norway have tried out semi-live game shows where the viewer is very involved. Technology that combines the vast gaming industry with the TV experience is something we may see more of, but then again, most people probably watch TV to unwind.
Can you speak Dutch?